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1???????20?????13???????????????????

2????????GDP????7000?????????????9?????????10000??(??????????????????????)????????????????Costco????????

3?Costco???????????????????????????????????????????????????????

4???ALDI?Costco??????????????????????????????????????????????????????????????????????????????????????

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???????????2015???????????????????????????????????????Costco???????????????????????????4??????????????????????????????????????“???????????????????????”?????????????Costco??????????

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Costco?????

Costco??????????????????????????????????????

1?2015??????????1.6?????????25????

2?????4000????????????SKU ??????

3???????????????????????

4??????????30????????????????????????????????????????????????????????????

5????Auto Nation ?????????????

6???Pizza????????

7?????Kirkland??????????????

8???????? ????????10-20????????

……

????????????Costco???????????????????????????????????15????????????????????????????????????????200????????????45?????????????????????4??????2???????????????????????????3???????4??????????????????10?????

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???4000???SKU?????????????????????????10?SKU?????????????????????????1000?????????????????????TG????????????????????????????SWISS GEAR???????????Costco????????

Costco?????????

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2015??Costco????????????8103??????????(?Costco????2%????????110??/???????55??/?)???40%???????????25???????????????91%???????87%?

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???????????????????????????“??”???????????????????Costco????????????????!

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1.Costco??????14%, ??????10%??????????23%(????????? ????????0)?

2.?? ????????1.5??30?????????????????

3.????6000??4.99???????????

4.Costco????????????

5.?Costco????????????????????????????????

……

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?????????????????????????????????????????????????????2020?????????7??

?????????????????????????????????????????????8090??????????????????????????Costco???????????????????????????????

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Costco?????????????????“????”?????????????KOL(????)????????????????????????? ?????“????”???????????????????????????????

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Costco????? ??????????Are you ready?

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